Flavourites: Can’t beat eggs!

Popularity of eggs  has  ‘eggceeded eggspectations’ in the industry, with record sales registered in Australia for 2010.

It’s good news for local egg producers, including Chirpy Chicks Eggs at Reeves Plains, which had to include free range eggs in their supply to meet customer demands.
Angela Leaney said there had been a growing demand for eggs over the past few years.
Recently the company expanded to include Rise and Shine Free Range.
“We had to start up a new free range brand to keep up with demand,” she said. “Customers wanted more free range.”
Angela said they also grew their own grain and mixed the food for  chooks to ensure freshness.
She said the company recently started holding stalls at the Evanston/Gawler market which had become very busy.
“We’ve started selling at the market and we’ve seen a steady increase in sales.”
Figures from the Australian Eggs Corporation showed Australians are eating more of the versatile, nutritious and convenient cuisine.
But it hasn’t come easily for egg farmers, who have had to overcome several setbacks throughout the year.
Managing Director of the Australian Egg Corporation (AEC), James Kellaway, said the record sales represented an outstanding result in what was a challenging year for the industry.
“To achieve this outcome, egg farmers had to overcome a shortage of eggs earlier in the year, higher feed prices due to prolonged drought conditions, as well as the need to make significant changes to their capital infrastructure to meet higher animal welfare standards,” Mr Kellaway said.
Mr Kellaway said the figures also showed the average price of a dozen eggs in 2010 was $4 a drop of more than two per cent on 2009 prices (when the average cost was $4.10.)
“While lower prices benefit consumers and make eggs more accessible and excellent value for money, the egg industry would have preferred to have seen a higher return,” Mr Kellaway said.